Same event, same chip name, different starting price. Apple lists Pro at $1199 (6.3") and Pro Max at $1299 (6.9"), both with A20 Pro, vapor chamber, and the 48MP Pro Fusion triple with variable-aperture main.
| Spec | iPhone 18 Pro | iPhone 18 Pro Max |
|---|---|---|
| Form | Slab Pro | Slab Pro Max |
| Display | 6.3" Super Retina XDR ProMotion OLED (Apple) | 6.9" Super Retina XDR ProMotion OLED (Apple) |
| Chip | A20 Pro | A20 Pro |
| Thermal | Vapor chamber (Apple) | Vapor chamber (Apple) |
| Battery | Up to 36 hrs video playback (Apple); mAh unknown | Up to 45 hrs video playback (Apple); largest battery-life increase claim; mAh unknown |
| Camera | 48MP Pro Fusion triple: Fusion Main with variable aperture + Fusion UW + Fusion Tele (4x / 8x optical-quality) | 48MP Pro Fusion triple: Fusion Main with variable aperture + Fusion UW + Fusion Tele (4x / 8x optical-quality) |
| Storage | From 256GB (256 / 512 / 1TB / 2TB) | From 256GB (256 / 512 / 1TB / 2TB) |
| RAM | unknown | unknown |
| Weight | unknown | unknown |
| Charging | unknown W on the sheet we cite | unknown W on the sheet we cite |
| Starting price | $1199 (Apple)Lower start | $1299 (Apple) |
| Finishes | Black, silver, glacier, burgundy | Black, silver, glacier, burgundy |
| Availability | Pre-order Sat Sep 12; available Sep 18 | Pre-order Sat Sep 12; available Sep 18 |
Verdict (specs only)
On the press sheet the fork is size (6.3" vs 6.9"), video-playback hours (36 vs 45), and starting price. Chip, camera system, finishes, and ship window match.
What Apple actually said
- 48MP Fusion Main with variable aperture on both.
- Smaller Dynamic Island on both.
- A20 Pro + vapor chamber on both.
- Finishes: black, silver, glacier, burgundy.
- Pro Max: Apple claims the largest battery-life increase ever on iPhone — quote as claim, not as a Ranked lab result.
Buy timing
Apple: pre-order Saturday 12 September 2026; available 18 September 2026. Street prices and carrier deals are unknown here. Official store links go to apple.com; we do not invent ASINs.
Apple — iPhone 18 Pro Amazon search (no ASIN)
Apple — iPhone 18 Pro Max Amazon search (no ASIN)
Sources
Apple Newsroom, 9 September 2026.